Before work
15 minutes while the coffee brews.
Founding Batch: fewer than 8% left. Be the first to ZWIM.

Connected Swim Training
15 minutes between pool days. No lane, no drive, no opening hours. The swim finally gets what your bike and run always had: a session nobody can cancel.
Pump up in 30 seconds. Training in under three minutes.
Founding offer: £99 for 15 months, then £99 a year for as long as you stay a founding member. Founding members also get limited ZWIM goggles and cap.
The missing sessions
The bike goes on the trainer in the garage. The run starts at your front door. The swim is chained to opening hours.
Drive. Park. Wait for a lane. Thirty minutes in the water, ninety door to door. And it’s the one session someone else can cancel: a chemical problem, a temperature problem, a timetable change.
“The amount of times pools have been cancelled because of chemical problems or water temperature, or the schedule just changes. For people where that’s their weakness, the worst thing is feeling robbed of a training session by things outside your control.”
Kieran Lindars, British Ironman record holder, ZWIM Head Coach
Two sessions a week, if you’re lucky. Not because you don’t care. Because there’s nowhere in your week to put a third.
The leg that needs the most reps is the one that gets the fewest. Swimming is closer to a dance than a grind, and a dance you practise twice a week slips. The stroke fades between pool days and you spend the first 800 metres rebuilding it.
What the swim has always needed is small and often, the way you already train the bike and run. The pool could never give you that.
15 to 35 minutes. Between pool days.The gaps you already have
When it snows, the bike goes on the turbo. The swim never had one. ZWIM is real training for your swim, at home: the ZWIM Bench 2.0 inflates itself in 30 seconds, you train against real resistance in the swim position, and you’re done in 15 to 35 minutes. No lane, no drive, no wet kit in the boot.
15 minutes while the coffee brews.
Switch the stroke on, then ride.
A full session and a shower, time to spare.
It packs down and travels.
One training window. One shower. No booking, no drive, no lanes to fight for.
How ZWIM fits into your week
An example week. The pool stays essential.
ZWIM keeps the feel alive between pool days.
The ZWIM Experience
Most home training dies of boredom. This doesn’t. Your stroke drives a game, and the number keeps you honest: it tells you the moment your technique drops. The reps happen because you want them.

Choose your session
Choose your workout. Set your time. The next 15 minutes are yours.
One connected loop
On the bike you see watts. On the run, pace. In the pool, a black line. Patent-pending ZWIM Smart Paddles give the swim its number.
against real resistance on the ZWIM Bench 2.0. Horizontal, in the swim position, so you train the stroke, not the strain.
the power and efficiency of every stroke, not just how hard you went.
one number that goes up when the stroke gets better, not just harder.
a better stroke moves you further, and the number is yours to chase.
The part that reads your stroke.ZWIM Smart PaddlesVictor shows you the difference
A good stroke. A bad stroke. Watch Victor change the movement and see what happens to his Propulsive Watts, live on screen.
Owners of our first swim trainer who trained 9+ times a month between pool days, compared with those who did none. 61% against 8%. Self-reported survey of 495 owners.
Association, not a measured ZWIM result. People who trained more may also have swum more or been more motivated.“The progression I’ve seen has been significant. Not only conditioning, but how sharp and deliberate the movement is beginning to feel.”
Will Usher, triathlon coach, Precision Coaching and TriDot
“You can’t be lazy on it. It’ll be constantly reminding you when your technique’s falling apart.”
Kieran Lindars, British Ironman record holder, ZWIM Head Coach
“Sometimes the most effective intervention is not to swim more, but to understand precisely what is limiting your stroke.”
Prof. Mário Costa, sports scientist
Their words. Their sessions.
From a first try at our office to the Bianchi Pro Triathlon team. See what happens when they get on ZWIM.
Charlotte is ZWIM’s co-founder. Athlete and customer experiences, filmed on ZWIM.

Why we built ZWIM
My first triathlon started with a panic attack, 200 metres into the swim. I finished the 1500 metres in 34:35 at Triathlon du Mont Blanc and knew exactly what the problem was. Not fitness. Reps. Two pool sessions a week was all my life had room for, so I built the thing that gave me the third.
Victor Jarland Founder, ZWIM
For triathletes who are done with “just surviving the swim”.
The swim gets better with reps. ZWIM gives you the extra reps between pool days. 15 minutes at home, real resistance, live feedback on your stroke. No pool hours to work around.
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No. The pool stays exactly where it is. ZWIM takes the days in between, the ones that were never going to be pool days anyway. You just arrive at the pool already switched on.
Bent-over cord work is. ZWIM is horizontal, in the swim position. You train the stroke, not the strain.
A cue can change your next swim. Two or three sessions and you arrive at the pool switched on. Swim-specific strength builds over four to eight weeks, and the number shows you which is happening.
When you activate your trainer. The annual founding plan includes 15 months for £99 in the first term, then renews at £99 every 12 months while you stay annual.
Full refund for the trainer and membership any time before it ships. After arrival, you have 30 days to train on it at home. The hardware has a 2-year warranty.

Founding Batch: fewer than 8% left. Founding members ship first and get limited ZWIM goggles and cap.
Training ideas and pre-order updates by email.